Published: 01/12/2008 8:25 am
The airlines category is one of the most prestigious segments within the survey. Most airlines in the region have been carrying out a massive expansion of routes as well as improvement of service quality
The airlines category is one of the most prestigious segments within the survey. Most airlines in the region have been carrying out a massive expansion of routes as well as improvement of service quality. The government of Oman, after pulling out of Gulf Air, is pumping in millions of rials to strengthen the national carrier and airports.
Several new generation wide-bodied aircraft have been added to the fleet and the airline has commenced several new routes, including long-haul flights to Europe. However, these measures were unable to influence the survey respondents, who ranked Emirates as the most preferred airline. The sultanate's flag carrier, despite a massive rebranding exercise, finishes second in the survey this time.
India's private airline, Jet Airways, is the fifth most preferred airline, mainly on account of the influence of expatriate passengers. The airline only commenced its service to Oman early this year. Expatriates consider it the third best airline; Omanis, however, put Jet Airways in the eleventh position.
Service quality and increased marketing probably influenced the survey respondents to place Emirates first. The UAE-based Etihad comes third, an improvement on its seventh position in the last survey, while Gulf Air is pushed back into seventh place from last year's ranking of third. The re-routing of several Gulf Air flights from Muscat to Bahrain must have influenced the respondents.