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Also From the Apex Stable
TheWeek
40 Years

 Cover Story: As the nation celebrates 40 years of Renaissance, sultanate is at a point that it can congratulate itself on where it stands today
> Read more
Shifting Gears
Mawarid Mining and Gentor Resources are bringing in some of the best of global mining technology for copper extraction in Oman
> Read more
Giving back To Society
Ethics and business don’t always go together in the real world
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The trickle-down effect
The negative impact of a decline euro on the GCC region’s competitiveness in the non-oil export market cannot be ignored
> Read more
Motoring: Cadillac SRX
This luxury crossover offers the best of two worlds > Read more
The power of persuasion
Businesses and brands must endeavour to use persuasive messages to change audience behaviours rather than defaulting to a more commanding stance
> Read more

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